Today’s makeup has changed the way we understand beauty. It is no longer about covering the skin under layers of product, but about enhancing it with lightweight formulas that bring out the best in every face. The no-makeup trend has moved from the runways to the street, and more and more women are seeking that flawless effect but without excess.
Makeup professionals know that achieving this balance is not easy: you need a product that even outs the skin tone, adds radiance, and conceals imperfections without creating a heavy finish. And precisely that has been the inspiration behind many of the looks we’ve seen in the latest fashion weeks.
At the Alberta Ferretti show during Milan Fashion Week, the makeup artist Siddartha Simone made it clear: “The inspiration for Alberta Ferretti’s runway makeup is entirely centered on a woman who barely uses makeup, and when she does, she only covers small imperfections, but the skin still looks natural.”
To achieve that result, Simone opted for a hybrid base that has won over makeup artists: KIKO Milano’s Hybrid Skin Tint. “For a natural and lightweight finish, continue with the Skin Hybrid Blurring Skin Tint, which leaves the skin with a makeup-free yet flawless effect,” explains the professional.
This formula, halfway between treatment and makeup, blends with the skin and provides a veil of freshness. Its light texture allows you to modulate coverage according to needs: from a very subtle day-to-day look to a somewhat more polished finish for special occasions.
Additionally, its ability to hydrate and care for the skin for hours makes it an ideal option for those seeking comfort, especially on dry or combination skin. Its longevity is another of the points most valued by experts.
The variety of shades available makes it easy for everyone to find their perfect color, respecting the different undertones of the skin. Thus, the final finish is perceived as authentic, with no color breaks or an artificial feel.
The effect on the skin is a natural glow, balanced, that communicates health and radiance. Not too matte nor overly shiny, but just that middle ground that flatters at any event, even under the runway lights.
For all these reasons, it is no surprise that the Hybrid Skin Tint by KIKO Milano has become the professionals’ favorite base for a fresh and natural finish. A perfect ally for both runway looks and for the day-to-day of any woman who wants to look flawless without sacrificing naturalness.
