Princess Leonor has not only surprised with her surfer-wave hairstyle. She has also shown that she is gradually building her own wardrobe, where the most classic pieces coexist with youthful, colorful options from Spanish brands less known to the general public. Her appearances during the summer are precisely what allow us to discover that more relaxed facet of her style and some of the brands that seem to have particularly caught her eye.
During the reception held in the gardens of the Marivent Palace, the Princess of Asturias again opted for a design from a national label. Her lightweight, pleated, and colorfully vibrant ensemble drew all eyes to Thinking Mu, a brand with a highly recognizable identity and a particular way of understanding fashion. But who is really behind the brand that has managed to enter Leonor’s wardrobe?
It wasn’t the first time we had seen the heir with one of her garments. Leonor had already debuted the top during the Bad Bunny concert held in Madrid, a much more informal occasion in which she paired it simply. In Mallorca she decided to rewear it with the coordinated skirt, demonstrating that the same piece can work in contexts that are completely different.
The choice also confirms a trend increasingly visible in her wardrobe. When protocol allows, the princess tends to opt for comfortable garments, distinctive prints, and contemporary Spanish brands. Thinking Mu brings together all those elements and also adds a philosophy closely tied to the Mediterranean, culture, and a more conscious production.
The Thinking Mu ensemble that Leonor wore in Marivent
For the traditional summer reception, Leonor chose an ensemble consisting of a sleeveless top and a matching long skirt. The two pieces shared a pleated finish and an abstract print that blended shades of red, orange, yellow, and blue.
The kings with Princess Leonor, wearing a Thinking Mu outfit.
The inspiration for the print comes from the sunset light filtering through the flowers, a reference closely tied to the natural and luminous universe of Thinking Mu. The blurred effect of the print and the movement of the fabric gave the outfit a relaxed air, yet sufficiently special for an outdoor institutional reception.
Leonor wearing the Thinking Mu ensemble,
Leonor completed the styling with golden, comfortable-heel sandals from the brand Sézane and wore her hair loose, styled in soft and carefree waves. The result diverged from more formal dresses and overly polished finishes, but still retained the elegance needed for the occasion.
Who is Behind Thinking Mu
Thinking Mu was born in 2008 by Pepe Barguñó and Miquel Castell, two friends who longed for a different proposition in the market. Their idea was to develop a way of understanding fashion that could be casual, fun, and conscious at the same time.
The project began primarily focused on t-shirts and hoodies. Simple garments that allowed them to express their creativity, introduce graphic messages, and work from the start with a vision distant from the accelerated production of conventional fashion.
Over the years, that initial proposal grew to become a brand with complete collections for women and men. Yet the brand kept the principles with which it had been born: to create clothing with common sense, to enjoy the creative process, and to frame sustainability as something that goes beyond the selection of materials.
According to what they explain from Thinking Mu, their philosophy rests on values such as transparency, fair trade, ecological agriculture, and the circular economy. Reducing environmental impact and creating more regenerative systems are also part of the objectives that have guided their evolution.
