Although Zara, Mango and the like will always be present in our wardrobes, there is a fear of ending up dressing exactly like everyone else. Therefore, when it comes to renovating your autumn wardrobe, it’s worth taking a look at other brands beyond the usual spots.
And when in doubt, French style is always a safe bet, no matter our style or age. For the upcoming wardrobe change, we have gathered all those brands that are currently causing a stir among the ones who know the most about fashion.
They are brands that stand out for offering garments and accessories you’ll truly want to wear again and again: such as the romantic-style white shirt, impeccably cut jeans, the best mid-season trench coat, a braided bag with a special design, or a pair of bracelet-strap shoes.
Sézane
Sézane
Undoubtedly the best-known brand among all the labels with a French seal. The label has just announced that it is starting a new, more mature phase, in which it bets on a new visual identity, a renewed autumn collection, and the redesign of its stores.
Maison 123
Maison 123
Founded in 1983, it has gradually become one of the favorite brands for those who love French style. Quality knitwear, coats with original designs, and many basics you’ll wear season after season.
Rouje
Rouje
Created by Jeanne Damas, a true icon of French style, Rouje is one of the brands’ favorites among girls who love Parisian chic. Drawing inspiration from vintage aesthetics, the brand aims to create simple yet tremendously feminine styles.
Petite Mendigote
Petite Mendigote
An emerging French brand founded by Sybille Roger-Vasselin. The label started as an accessories brand and has gradually expanded its catalog to include prêt-à-porter; One of its hallmarks is the use of organic and recycled materials.
Carel
Carel
Founded by Georges and Rosa Carel in 1952, this historic women’s footwear brand set out a few years ago to reach a younger audience. Its patent-leather designs with a bracelet strap are favorites of Alexa Chung or Daisy Edgar-Jones.
Elleme
Elleme
Founded in 2015, Elleme has been carving out a space in the wardrobes of those who opt for discreet luxury. They are not flashy bags or logos, but timeless proposals with flawless design.
