If you’ve kept an eye on makeup trends, you’ll know that cool tones are making a comeback this season, bringing a sophisticated, clean, and modern vibe that fits perfectly with the latest winter trends. In contrast to the warm looks that dominated the last few years, cool tones –mauves, soft plums, icy pinks, grays and powdery blues– create a polished and elegant effect that flatters a lot under the white winter light.
The inspiration comes directly from the nineties looks and the frosted aesthetics reinterpreted by today’s makeup artists. Icons like Kate Moss, Carolyn Bessette or the decade’s supermodels defined this style with flawless skin, softly diffused cool-toned shadows and lips that are slightly glazed. The runways this season have revived that minimalist yet impactful spirit, betting on eyes in grayish or lilac tones, barely-there cheeks, and lips in cool nude shades that add an ethereal touch.
According to experts, the steps to achieve this look begin with thorough skin preparation using a hydrating base that guarantees a smooth and luminous finish without shine. Then, you simply work the eyelid with a cool shadow – lavender, taupe or soft gray – diffused into the crease to elongate the gaze, adding a darker touch at the outer corner for more depth. On the cheeks, a very subtle cool pink blush is recommended, and for the lips, a creamy lipstick. The result is a flattering and easy makeup look that works beautifully wherever you go.
Essentials for Cool-Tone Makeup
Kylie Cosmetics The Smokey Palette.
Kylie Cosmetics The Smokey Palette. It is a perfect option for those seeking a cool, sophisticated makeup. Its ten highly pigmented shadows allow you to create everything from a classic smoky eye to more intense and defined looks, playing with mattes, shimmers, and metallics that adhere easily and stay flawless all day. The harmony of cool tones –grays, taupes, blacks and silvers– makes it a very versatile palette to enhance the gaze on any occasion.
Charlotte Tilbury Beauty Light Wands.
Charlotte Tilbury Beauty Light Wands. Its liquid formula melts into the skin to create an ethereal glow that doesn’t emphasize texture and stays fresh for hours. Thanks to its blend of illuminating pigments, satin silica, and Glow Gel, each application leaves a soft, silky finish with that instant healthy-looking glow.
Huda Beauty Easy Blur Foundation.
Huda Beauty Easy Blur Foundation we like because it’s a serum-type foundation that offers a natural and slightly blurred finish, ideal for cool and polished looks. Its ultralight texture glides over the skin and provides a buildable coverage that unifies the complexion without adding weight. Niacinamide at 1.5% helps minimize pores and soften texture while silica controls shine, leaving a soft and airy finish. Best of all? It lasts all day long.
Givenchy Le Rouge Velvet Matte.
Givenchy Le Rouge Velvet Matte. Combines an elegant matte finish with a natural blurred effect. Its ultra-lightweight texture wraps the lips in an intense color that stays even throughout the day, providing volume and definition without drying. The formula, enriched with hyaluronic acid and shea butter, hydrates and smooths from the first application.
Sephora Collection Size Up Mascara.
Sephora Collection Size Up Mascara. Size Up mascara is perfect for intensifying the gaze in a cool-toned makeup thanks to its formula that delivers extreme volume and an immediate lengthening and curling effect. Its hourglass-shaped brush coats each lash to create a dense, defined band with a highly expressive finish. Plus, its vegan, long-wearing formula guarantees a flawless result all day long.
