Despite the controversies surrounding the celebration of the Spanish Grand Prix in Madrid, Formula 1 arrives in the capital with maximum anticipation and fans of the sport delighted to enjoy the competition up close. And as happened with the NFL and the FIFA World Cup, fashion brands accompany F1 fans with collections inspired by motorsport.
And there is everything. You can find garments that could well form part of the official team gear, but also pieces with details you can wear in your daily life. Jackets, sweaters, T-shirts and even accessories that pay tribute to the competition that kicks off on September 11.
Tommy Hilfiger and Cadillac Formula 1 Team
Tommy Hilfiger presents the latest drop of the Fanwear collection for the Cadillac Formula 1 Team, with new versions of replica garments of the pilots’ kit that include both logos, as well as a series of Race Specials inspired by different cities. The team’s drivers, Checo Pérez, Valtteri Bottas, and Zhou Guanyu, star in a campaign for a collection designed for race weekends and for life beyond the paddock; the collection reinterprets a range of essential pieces, from heritage-inspired jackets and knitwear to hoodies, polos and T-shirts.
AllSaints and Atlassian Williams Racing
AllSaints has announced a limited-edition collaboration with Atlassian Williams Racing, one of the most legendary and innovative teams in Formula 1. This nine-piece capsule fuses AllSaints’ signature rebellious style with the adrenaline and heritage of motorsport. Inspired by the energy of race days, team uniforms, and the sophisticated aesthetics of the circuits, the collection blends utility pieces, bold graphics, and elevated basics. Craftsmanship, functionality, and attitude are the hallmarks of both brands.
TUMI and McLaren
The collaboration between TUMI and McLaren is inspired by McLaren’s philosophy, translated into the travel world the principles that have made the British firm a benchmark in high-performance engineering: precision, innovation, lightness, and functionality. The result is a proposal that fuses TUMI’s know-how in premium luggage with McLaren’s design language to meet the needs of the contemporary traveler. The ambassador of this collaboration is Lando Norris, a Formula 1 driver and one of the most recognizable figures in modern motorsport.
Disney x Formula 1 at Uniqlo
Formula 1 represents the pinnacle of motorsport and continues to influence culture worldwide. Disney teams up with Formula 1 on a limited-edition UT collection, available at Uniqlo. Born from a decade-long collaboration through Disney’s and Uniqlo’s MAGIC FOR ALL project, this collection transcends the borders of sport, entertainment, and fashion. On one of the T-shirts, the front features a Mickey silhouette and a logo in a style reminiscent of a racetrack.
Adidas and Mercedes-AMG Petronas Formula 1 Team Authentic
Switch to the fast lane with the Mercedes – AMG Petronas Formula 1 Team Authentic driver tee, inspired by the iconic Vanda Miss Joaquim orchid of Singapore. It combines a dramatic technical floral design and high-performance details for motorsport fans who demand style and quality. The collection also includes other pieces such as sneakers, caps, and trousers.
